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"copy": "Enjoy crystal-clear visuals even in bright daylight with High Brightness technology – bringing every detail to life, anytime.",
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"copy": "Stream 200+ free channels across 8 categories—no cost, no subscription. From news to sports to movies, there’s something for everyone.",
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"copy": "Experience rich, studio-grade sound with 20W speakers. Dolby Audio brings every movie, song, and game to life.",
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"copy": "Enjoy a sleek, content-rich interface with Coolita 3.0+, bringing you movies, shows, live TV, and free streaming at your fingertips.",
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"copy": "Switch between vivid, movie, sport, or eco modes with one click. Tailor every scene for the perfect viewing experience.",
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"copy": "Turn your phone into a pocket TV with Coolink – cast, browse, and watch live channels anytime, anywhere.",
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"general_specs": {
"in_the_box": "1N LED TV, 1N Warranty Card, 1N Power Cord, 1N Quick Start Guide, 1N AV Converting Cable, 2N Base Stands, 1N Remote, 4N Screws, 2N Batteries",
"model_name": "50S4U Plus",
"screen_type": "LED",
"hd_technology_resolution": "Full HD, 1920 x 1080",
"smart_tv": true,
"motion_sensor": false,
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"usb": 2,
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"video_specs": {
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"contrast_ratio": "300000:1 (Dynamic) (Static)",
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"view_angle_degree": 178,
"led_display_type": "DLED",
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"processor": "A35*4-2GHz",
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"ram": "512 MB",
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"clocking_speed": null,
"netflix": false,
"youtube": true,
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"supported_apps_others": "Jio Cinema, Prime Video, Zee5, Sony Liv, Eros Now, Hungama Play, YouTube",
"os": "Coolita 3.0",
"screen_mirroring": true,
"build_in_wifi": true,
"ethernet": 1,
"other_internet_features": "Coolita AI Smart OS, Inbuilt CC Plus for Unlimited Content, Seraphic Browser, SWAIOT Home for IOT, Data Saver feature"
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"connectivity_specs": {
"hdmi": "3",
"usb": "2"
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"power_specs": {
"requirement": "100-240 VAC 50-60 Hz",
"consumption": "110 W, 0.5 W (Standby)"
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"dimensions_specs": {
"width_height_depth_without_stand": "1111 mm x 649 mm x 78 mm",
"weight_without_stand": "8 Kg",
"width_height_depth_with_stand": "1111 mm x 649 mm x 78 mm",
"weight_with_stand": "8 Kg",
"stand_type": "Table Top"
},
"warranty": {
"summary": "1 Year Domestic Warranty",
"covered": "Warranty of the Product is Limited to Manufacturing Defects Only",
"not_covered": "Warranty Does Not Cover Any External Accessories (Such as Battery, Cable, Carrying Bag), Damage Caused to the Product Due to Improper Installation by Customer, Normal Wear and Tear and Damages Caused to the Product by Accident, Lightening, Ingress of Water, Fire, Dropping or Excessive Shock, Any Damage Caused Due to Tampering of the Product by an Unauthorized Agent.",
"service_type": "On-site"
},
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"reviews": [],
"meta_tags": [],
"name": "126 cm (50 inch) Full HD LED Smart Coolita TV 2025 Edition with Dolby Audio | Narrow Frame Design | Eye Care Technology | 300+ Live Channels",
"mrp": 35999,
"price": 17999,
"size": "50",
"model": "50S4U Plus",
"sku": null,
"buy_link": "https://www.flipkart.com/coocaa-126-cm-50-inch-full-hd-led-smart-coolita-tv-2025-dolby-audio-narrow-frame-design-eye-care-technology-300-live-channels-voice-control-coolink-app/p/itm0a495fc634dbc?pid=TVSHEW4MXMUMGJZ9&lid=LSTTVSHEW4MXMUMGJZ9IFZSAP&mar",
"amazon_buy_link": null,
"featured_specs": "Supported Apps: Prime Video | Sony LIV | Zee5 | Eros Now | YouTube | Jio Cinema, Operating System: Coolita, Resolution: HD Ready 1366 x 768 Pixels, Sound Output: 30 W, Refresh Rate: 60 Hz",
"image": "https://www.coocaatv.in/media/products/50S4U_Plus_1st_Image.jpg",
"video": null,
"slug": "126-cm-50-inch-full-hd-led-smart-coolita-tv-2025-e",
"is_new_launch": true,
"created_at": "2026-02-20T16:28:38.802551+05:30",
"modified_at": "2026-02-20T16:30:15.902450+05:30",
"sequence": null,
"additional_features": "Supported Apps: Prime Video | Sony LIV | Zee5 | Eros Now | YouTube | Jio Cinema, Operating System: Coolita, Resolution: HD Ready 1366 x 768 Pixels, Sound Output: 30 W, Refresh Rate: 60 Hz",
"installation_demo_details": "The installation of your new TV will be carried out by a brand-authorized service engineer, who will set up the TV either on a tabletop using the standard stand supplied with the TV or on a wall mount. While the wall mount bracket is chargeable, the installation of the wall bracket is free of cost. Flipkart will arrange the Installation & Demo service at your convenience through an authorized engineer who will perform a physical check of all ports (including power and USB), provide a complete demonstration of your TV’s features and settings, and verify the accessories. You will receive the date and time of the scheduled Installation & Demo via SMS, and the same will also be available in your order details page. Please note that any unauthorized handling or self-installation of the TV will void the warranty.",
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}
